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Page/Post Title
4-H License Plate
4-H License Plate
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In the Spring of 2019 I was approached by the AZ 4-H Youth Foundation and asked to submit a design for their new ADOT license plate project. My design was chosen and now appears on thousands of vehicles around the state of Arizona.

To market the new plate, I launched Support4h.com. This site serves as a fundraising tool and funnell to the official ADOT site.

Date:
2019
Client:
AZ 4-H Youth Foundation
Services:
Design, Marketing, Web, Social Media Marketing

4-H youth hold up license plate mockups at the 2022 Clover Ball

Project Stages:

Phase 1: Plate design

View the original presentations

Phase 2: Marketing. I’ve included several examples below.

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Social Media Marketing
We asked 4-H'ers to show us their plates and used these images in our marketing.
Billboards
There are a few of the billboard variations for this project.
Proposals & Presentations
This gives an insight into the process.

Presentation V1

The initial presentation including many options. 

Presentation V2

Narrowed options including 3rd party finalists.

Presentation V3

Narrowed options including 3rd party finalists.

Marketing Proposal

Media Recommendations

Let’s build something

together
bad-ass
that works
eye-catching
fresh
together
spectacular
powerful
epic
Get Started